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Brand Identity

Logo, colour, type, and voice built into one system — so your business looks like itself everywhere anyone meets it.

Brand Identity

A Brand People
Remember

A brand is not a logo. It is the impression left after every touchpoint — the website, the invoice, the way you answer the phone. We build the whole system: the mark, the palette, the typography, the tone of voice, and the rules that hold it together, so your business looks deliberate whether someone finds you on a business card or a billboard.

{ } What’s Included

A Complete Identity System

Not just a logo file — everything needed to apply it consistently.

Logo & Marks

A primary logo plus the stacked, compact, and single-colour variants you need in the real world.

Colour & Typography

A palette and type scale chosen to work in print and on screen, with accessible contrast built in.

Brand Guidelines

A document anyone can follow — what to do, what not to, and the files to do it with.

Tone of Voice

How your brand sounds in writing, with examples so every person who writes for you sounds like one company.

Available for New Projects

Let’s Start Your Project

Share your project details and we’ll get back within 24 hours with a clear plan, timeline, and no-obligation quote.

Free Consultation 24-Hour Response Clear, Fixed Quote
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{ } How We Work

How We Build Your Brand

Research first, design second — so the result means something.

Discovery Workshop

We sit down with you to get at what the business actually stands for, and who it is for.

01
02

Market & Competitor Review

We map how everyone else in your category looks and sounds, so you can deliberately not look like them.

Concept Directions

You see a small number of distinct directions, each with the reasoning behind it, rather than fifty variations.

03
04

Refinement

The chosen direction is sharpened across real applications until it holds up at every size.

Asset Production

Every file format you will ever be asked for, organised and named so you can find them.

05
06

Guidelines & Handover

We deliver the rulebook and walk your team through it, so the brand survives contact with daily use.

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    { } Why Tinster

    Why Choose Tinster
    Digital

    Anyone can draw a logo. Building a system that still works in three years is the harder part.

    01

    Strategy Before Sketches

    Every decision traces back to what your business is trying to be, not what looked good this year.

    02

    Built for Real Use

    We test the identity at favicon size and on a banner before we call it finished.

    03

    Full Ownership

    You get every source file and full rights. Nothing stays locked in our accounts.

    04

    Applied, Not Just Delivered

    We can roll the identity straight onto your website and marketing, so it launches rather than sits in a folder.

    { } FAQ

    Common Questions

    Still deciding? Here’s what clients usually ask before we start a project.

    Usually three genuinely different directions. We would rather show you three considered options than thirty variations of the same idea.

    Completely. Source files and full rights transfer to you on final payment.

    Yes. Where there is equity worth keeping we evolve rather than replace, and we will tell you which it should be.

    Yes — stationery, signage, packaging, and vehicle livery are all part of the same system.
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